When Morning Becomes Eclectic...

When my friends come over, after a night out, or just to chill out in the evening, they love to go to my Itunes library and have a look for music... that's because I have more than 500gb of music on my hard drive.

Then is when they are amazed how can you find since the hollow simplicity of lyrics from Britney Spears to the superb complexity of sounds and poetry of Björk, passing from the latest tunes from Ibiza to the everlasting and hypnotizing Gnossienes from Erik Satie.

Well I have to recognize that not all the credit is mine, besides the word by mouth I have my secret and it is called KCRW.

KCRW is a public radio station broadcasting from the campus of Santa Monica College in Santa Monica, California, they constantly remember during they Station Identification "In KCRW our Dj's play the music they love" so that's what makes this radio station so special.

The station has also become widely known because of nationally distributed programming, streaming Internet radio broadcasts, and podcasts.

KCRW is for me one of the most influential independent music radio stations around the globe, they often referring to themselves as the "tastemaker for the world". Harcourt (KCRW's music director) particularly touts his clout in the music industry, often pointing out that many music executives listen to Morning Becomes Eclectic whilst stuck in Los Angeles' infamous morning traffic.

KCRW has introduced its audience to many artists, including Radiohead, Coldplay, Dido, Sublime, Peter Gabriel, and Norah Jones. In addition to playing previously unknown artists on his radio show, Harcourt invites artists to visit the Santa Monica KCRW station for in-studio recording sessions and interviews, typically before they've had any exposure to the US listening audience.

KCRW have three different channels, one with music other with news linked with NPR News (National Public Radio -USA-) and the third one is an emulator of the actual station live from Santa Monica.

If you want to discover new music day by day, if you want to be up to date in all referent to new and underground, folk musicians just stay tuned!




This is Sia Furler, one of my favourite singers, performing The Girl You Lost To Cocaine on Wednesday October 24, 2007 at KCRW, Morning Becomes Eclectic. Host: Nic Harcourt filmed in Santa Monica College